For the best choice and impartial advice on where to go, what to do, where to stay, and where to eat, let Winelands Experience be your local guide and concierge.

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About Us

Winelands Experience is a small, family run, Franschhoek-based tourism service provider that has hosted thousands of highly satisfied guests since its establishment in 2004. From our base inside the Protea Hotel, we specialize in providing and/or arranging a wide range of full and half day tours (particularly wine tours), chauffeur drives, airport and village transfers, wedding logistics, adventurous activities and car hire. For corporate clients, we can also arrange team-building events, social events and activity days.

Guest safety and comfort is of paramount importance to us. We maintain a modern, well-maintained fleet of six vehicles (three new Nissan vehicles purchased in 2016), have all the mandatory vehicle and passenger permits in place and have both public and passenger industry standard liability insurance. All our drivers are qualified and registered tour guides, have years of driving experience, and hold public driving permits and first aid qualifications.

Our seven team members were either born or brought up from a very early age in the Franschhoek Valley. So as well gaining informative local information about the valley, its history, culture and environment, you’ll also get a first-hand insight into what it’s like living and working here. It also means that we have the connections and relationships to deliver truly bespoke experiences.

As part of the local community, Winelands Experience supports a number of local organizations and charities, including Lords Acre Mission Church, Oasis of God Community Outreach and FRANCO.

Johnson Solomons

General Manager

Johnson takes care of managing the day-to-day operations and staff. Starting off as a driver in 2006, he has worked his way up within the company to his current position. As our logistics expert, Johnson is able to ensure the seamless operation of even the most complicated transportation requests; coordinating the use of larger vehicles from our associates in the region or dealing with guest numbers and locations changing at the last minute. Johnson is well known within the valley, whether it’s because of his time at Winelands Experience, previously running the BP garage in town, or because of his support to the Groendaal community. Johnson is qualified to lead tours throughout the Western Cape and in relation to the Cape Wine Industry (WC7665).


Lowie Geland

Operations Manager

Lowie is another member of the team who has worked his way up through the company. He initially started working with us a driver in 2009, then gained his tour guide qualifications before taking on the position of Operations Manager. He now takes care of bookings and correspondence so you’ll likely see his name at the bottom of an email.

Lowie has lived his whole life in the Franschhoek Valley so knows the Cape Winelands like the back of his hand. Having been brought up on one of the valley’s wine farms, Lowie manages to add a very personal touch to every tour he's leading. Lowie is qualified to lead tours in the Overberg, Winelands, Breede River, Cape Metropole, West Coast, Klein Karoo, Kannaland, Garden Route and Port Elizabeth, as well as tours on the Cape Wine Industry (WC7444).

Roger Hem

Culture & Wine Guide

If you take a look at our TripAdvisor page, you’ll often see charismatic Roger’s name mentioned by our guests. Initially from the small town of Willowvale in the Eastern Cape, Roger came to Franschhoek at the age of 12 with a dream of working in the tourism and hospitality sectors.

Joining Winelands Experience in 2007 as a driver, Roger gained his first tour guide qualification soon afterwards and is now one of our most popular guides, with many guests specifically requesting his services when they book with us again. Roger is qualified to lead tours in the Overberg, Winelands, Breede River, Cape Metropole and West Coast, as well as tours on the Cape Wine Industry (WC7248).

Jacquin Daniels

Specialist Wine Guide

One of most experienced wine guides, Jacquin grew up in the Franschhoek Valley and came to Winelands Experience in 2011.

He has more than 10 years’ experience in the wine industry, working among the vineyards, in the cellar and the tasting rooms.

As well as being a qualified Cape Wine Industry guide, he is also certified to lead tours in the Overberg, Winelands, Breede River, Cape Metropole and West Coast (WC7443).

Jason Snyders

Specialist Wine Guide

Another of our wine specialists, Jason has more than 8 years of experience in winemaking and vineyard management.

For a period of time he worked in the vineyards of Burgundy in France.

One of our newest members of the team, Jason joined us in 2015, but has already gained his qualification as a nature site guide for the Greater Stellenbosch area and Cape Wine industry guide (WC9495).

Keith Bruiners

Culture and Wine Guide

Another newcomer, again from the Franschhoek Valley, Keith joined the Winelands team in 2014 after a number of years in the retail sector.

He also quickly gained his guiding qualifications and is certified to lead tours in the Overberg, Winelands, Breede River, Cape Metropole and West Coast.

He is also a Cape Wine industry certified guide (WC9087).

Natasha Hendricks


Natasha spends most of her time inside the office taking care of the company finances.

Born in Franschhoek, she loves being in South Africa’s food and wine capital.

With a background in media and journalism, she joined the company in 2014 and enjoys meeting and interacting with people from across the globe.


Community Involvement

The Winelands Experience team always makes a difference through tourism by supporting local communities and being responsible to maintain or improve the environment and local culture. We are the only tour operator in the wine valley who sponsors a local soccer team of a previously disadvantaged background, in order to give the players a fair sporting chance in life and keeping them off the streets, where a lot of youngsters life’s gets demolished because of drug related issues.

Travellers all over the world wishes a tour to South Africa to be an opportunity to learn not only about its history and culture, but also to experience the delights of our local food, comfortable transportations and other amenities to ensure a completely stress-free vacation. This is particularly true of visitors to Franschhoek and the rest of the Cape Winelands. Our private guided tours are designed to meet these expectations of all visitors to the Valley. We have the largest fleet of vehicles in Franschhoek providing transportation and tours to both local and foreign visitors.